Strella docs
GuidesDeveloper
Strella docs
GuidesDeveloper
Welcome to StrellaChangelog
Run your first studyHow AI helps you in StrellaGlossary
The Build screenStart with the study setup chatSet up your study detailsWrite research objectivesBuild your screenerBuild your question guideBest practicesAdd survey questions to your interviewAdd a stimulus to your interviewHost a prototype and add it to your interviewAdd a card sortAdd a tree testRandomize sections (A/B variants)Conditional sectionsVersion historyUse the build assistantPreview your interviewUpload an existing discussion guideImport from another study
How the AI moderator worksVoice, language & behaviorRecording modesCustom dictionary & pronunciationCustomize the participant experienceWhat the AI moderator can't do
How recruitment worksSchedule moderated interviewsHire from a participant panelBring your own participantsManage share links & redirectsPass data with URL parametersControl access & schedulingSet quotasApprove, reject & invitePay participants you recruitedReport a participantWatch the funnel
Publish your studyEdit a study after launch
Get oriented in ResultsBring in interviews you ran elsewhereReview a single interviewBrowse analysisCode responsesSee how participants complete on-screen tasksSee how participants sorted your cardsSee how participants use your Figma prototypeUse Strella's AI chatAI chat best practices
Build & share a reportCreate & share a highlight reel
Teammates, organizations & workspacesDelete projectsProject defaultsBilling & creditsConnect FigmaAPI, MCP & AI assistantsParticipant data accessMedia links and who can open themActivity logs
Step typesScreener question typesRecording settingsParticipant statuses & funnel stagesSupported languagesVoice optionsBrowser & device requirements
MCP serverConnect an AI clientTools & skills referenceUse cases & example promptsWhat's newSecurity & privacyFAQ & troubleshooting
Recruit participantsManage share links & redirects
Recruit participants

Manage share links & redirects

Create one or more share links per study. Give each link its own recruitment settings and redirect destinations so different audiences are handled the right way.

A share link is the URL participants click to enter your study. You can have several, which is useful for splitting your sample by source (customers vs prospects), or for sending different audiences to different post-interview destinations.

Each link carries its own settings (whether to run the screener, collect an email or name, auto-invite, send reminders, and cap participants) and its own redirect destinations. A link inherits the study default for any setting you leave untouched, so you only change what's different for that audience.

Steps

  1. Open Recruit → Audiences

    Every link you've created is listed there, alongside any panel orders, each as its own row.

  2. Add a new link

    Click Create link on the Recruit with a link card, then give it a name (for your internal reference; participants never see it) and, if you want a custom URL, a slug. Strella generates the rest of the link.

  3. Adjust the link's settings

    Open the link row's ⋯ menu and choose Manage share link, then Link settings. Each setting uses the study's value until you change it here, and a change applies to this link only:

    • Limit number of participants: stop this link accepting new responses once it reaches its own limit. A link with its own limit closes itself when that limit is met; a link without one keeps taking responses until the study-wide participant limit closes the whole study.
    • Require screener: ask people who use this link to complete the screener first.
    • Collect email addresses and Collect participant names: ask arrivals for their email or first and last name. Without names, Strella numbers each participant (Participant #1, Participant #2) so you can tell them apart in results. Participants never see this number.
    • First name only: shown when name collection is on. Ask participants for just their first name: the registration form drops the last-name box, and a last_name sent through URL parameters is ignored for this link.
    • Auto-invite qualified participants: invite qualifying participants automatically instead of waiting for your review. Works with or without email collection, since participants can be invited anonymously.
    • Send reminder emails: remind invited participants to complete the study. Requires Collect email addresses, since the reminder is emailed.

    To stop just this link without closing the whole study, use the status pill on the row itself (next to the ⋯ menu) and choose Disable link, rather than the Link settings panel.

  4. (Optional) Set per-link redirect URLs

    From the same Manage share link menu, choose Redirects to override the study's default redirects for this link. The redirect URLs you can customize per link:

    • Call finished: where qualified, completed participants go.
    • Screenout: where disqualified participants go.
    • Quota full: where over-quota participants go.
    • Dropout: where mid-call quitters go.

    Enter the full URL including https://, or leave a field blank to inherit the study default. Useful when a "customer" link sends people back to your dashboard, but a "prospect" link sends them to a sales page.

  5. Copy and share

    Click the copy icon next to the link. Send it in email, embed it on your site, share it in chat, anywhere your audience is.

Each share link tracks separately in the Recruitment funnel (the ⋮ menu beside the Recruit tabs), which is useful for measuring which sources convert best.

Tips

  • One link per source. A link per acquisition channel makes funnel analysis much cleaner, because you can see at a glance which sources delivered.
  • A link inherits the study default until you change it. Leave a setting untouched and the link follows the study; change it and only that link is affected.
  • Reminder emails need email collection. Reminders are emailed, so turning off Collect email addresses turns them off. Auto-invite is unaffected: participants can be invited anonymously, so it works with email collection off.
  • Tag arrivals with URL parameters. Add ?key=value to the end of any link to record where someone came from, pre-fill their details, set their language, or pass your own IDs straight through.
  • Deleting a link doesn't delete participants who came through it. The link just stops working for new arrivals.
  • Closing the study stops every link. Choosing Disable link on a single link's status pill stops only that link and leaves the rest of the study open.
  • A closed or full study shows an error page right away. Anyone who opens a link to a closed or full study, or a disabled link, sees the error page before any form appears. The page shows your custom closed message if you wrote one.
  • Strella doesn't verify who a participant is. A link works for anyone who has it, and an email or match key identifies an attempt rather than proving the person's identity. Someone who enters the email from an earlier attempt can continue that attempt, so share a link only with the audience you intend.

Related

Bring your own participants

The path that uses share links.

Customize the participant experience

Logo, colors, custom messages that share-link participants see.

Watch the funnel

Track conversion per link.

Pass data with URL parameters

Tag participants and pass IDs through the link.

Bring your own participants

Send a share link to your own list, or import an existing list via CSV. Both add people to the same Participants table.

Pass data with URL parameters

Add parameters to any share link to tag participants with custom fields, pre-fill their details, set their language, and send your own IDs back to your tools.

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