Strella docs
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Strella docs
GuidesDeveloper
Welcome to StrellaChangelog
Run your first studyHow AI helps you in StrellaGlossary
The Build screenStart with the study setup chatSet up your study detailsWrite research objectivesBuild your screenerBuild your question guideBest practicesAdd survey questions to your interviewAdd a stimulus to your interviewHost a prototype and add it to your interviewAdd a card sortAdd a tree testRandomize sections (A/B variants)Conditional sectionsVersion historyUse the build assistantPreview your interviewUpload an existing discussion guideImport from another study
How the AI moderator worksVoice, language & behaviorRecording modesCustom dictionary & pronunciationCustomize the participant experienceWhat the AI moderator can't do
How recruitment worksSchedule moderated interviewsHire from a participant panelBring your own participantsManage share links & redirectsPass data with URL parametersControl access & schedulingSet quotasApprove, reject & invitePay participants you recruitedReport a participantWatch the funnel
Publish your studyEdit a study after launch
Get oriented in ResultsBring in interviews you ran elsewhereReview a single interviewBrowse analysisCode responsesSee how participants complete on-screen tasksSee how participants sorted your cardsSee how participants use your Figma prototypeUse Strella's AI chatAI chat best practices
Build & share a reportCreate & share a highlight reel
Teammates, organizations & workspacesDelete projectsProject defaultsBilling & creditsConnect FigmaAPI, MCP & AI assistantsParticipant data accessMedia links and who can open themActivity logs
Step typesScreener question typesRecording settingsParticipant statuses & funnel stagesSupported languagesVoice optionsBrowser & device requirements
MCP serverConnect an AI clientTools & skills referenceUse cases & example promptsWhat's newSecurity & privacyFAQ & troubleshooting
Analyze your interviewsGet oriented in Results
Analyze your interviews

Get oriented in Results

Results is where finished interviews turn into insight. Five sub-tabs cover the work from a single recording to organization-wide themes.

Every finished interview appears in Results. From there you can review a single conversation, browse AI-generated themes, ask the AI analyst questions, and pull together a report.

Results → Interviews: the grid of completed interviews, each a recording you can open, watch, and analyze.

When this matters

Results is where you spend the most time once recruitment is moving. Knowing how the five tabs fit together matters more than knowing any single page.

How it works

Results has five sub-tabs:

TabWhat it's for
InterviewsThe list of recorded interviews. Click into any one to watch, read the transcript, and add highlights. The ⋮ menu on any session can export all session data to a spreadsheet. See Exporting interview data below.
AnalysisAI-generated themes grouped by objective and question. Sentiment, quotes, jumps to source moments.
AI chatAsk the AI analyst anything about your interviews. It cites the source. Can generate reports and highlight reels.
Saved ReelsThe highlight reels you've saved. Saving pins a reel here, so it stops changing as new interviews come in.
ReportsGenerated reports you've made or are working on.

Exporting interview data

From Results → Interviews, open the ⋮ (more) menu on any session and choose Export interview data.

The export is a single Excel (.xlsx) file, not a plain CSV, with one row per session. Your question guide's sections and questions form a hierarchical header across the top, so each participant's transcript responses, in-call survey answers, and screener answers line up under the question they answer. The file also includes participant demographics as columns.

The recording links in the file save each video under the participant's name when you click them, rather than playing it in a browser tab.

The file downloads automatically once it's ready. You can keep working in Strella while Strella prepares it.

This export excludes panel partials, which are incomplete interviews from vendor panels that never reached completion.

Download every transcript

From the same ⋮ menu, choose Download all transcripts to download every interview's transcript in a single text (.txt) file. The file uses the same layout as the transcript download on an individual interview. Each transcript uses the translated version when there is one, keeps speaker names, and adds any in-call survey answers alongside the spoken lines.

Each interview opens with a header that names the participant (Interview with <name>), numbered (session N of M) when one participant has more than one recording, then a status line marking the interview Completed or Partial (the participant left before the end), then the date. Human-moderated studies don't separate partials, so they carry no status line.

Unlike the spreadsheet export, this file includes partial interviews and labels them, so you can still read what someone said even if they didn't finish.

Download one interview's recording

You don't need to open an interview to save its video. Hover over the interview's card, open its ⋮ menu, and choose Download recording. If the participant has one recording, it downloads as a video file. If they reconnected partway through and have several, Strella joins them into one video in the background. A message shows its progress on every page. When the video is ready, the message offers a Download button, and Strella emails you the link too. The option appears once the recording has finished uploading.

Download all recordings

From the same ⋮ menu, choose Download all recordings to get one zip file of every recording in the list. A dialog tells you how many interviews it covers. Choose Download, and Strella builds the zip in the background, usually within an hour for a large project. You can keep working in the meantime.

The zip covers the interviews the list is showing, so search or filter first to download only some of them. One zip holds up to 500 interviews. For a larger project, filter the list and download it in parts. The option is greyed out when none of the listed interviews has a finished recording.

While Strella builds the zip, a "Preparing recordings" message shows how far it has got. The message stays on screen as you move between pages in Strella, and comes back if you reload. When the zip is ready, the message offers a Download button, and Strella also emails you the link. Only you see the message and the link for a zip you asked for.

A project prepares one zip at a time. While Strella builds a teammate's zip, everyone else on the project sees a "Preparing recordings" message on the Interviews page. They can request another zip once it finishes. The link goes only to the teammate who asked. A recording that makes no progress for 10 minutes is left out and listed in errors.txt. Strella reports a zip that hasn't finished after 7 hours as failed, and you can request it again.

Inside the zip:

  • One video per interview, named after the participant and the interview date, the same name a single download gives. Dates are in your own time zone. When a participant reconnected partway through, their recordings are joined into one video.
  • manifest.csv, a list of every file with its participant, date and time, and length. The time column names your time zone. The list ends with any listed interview left out because its recording isn't finished yet.
  • errors.txt, only when a recording couldn't be included. The rest of the zip still arrives.

The link works for 7 days. Opening it asks you to sign in to Strella with access to the workspace, so forwarding the email doesn't share the recordings.

Everyone on the workspace can use this, viewers included.

A zip of many long interviews can be tens of gigabytes. If your Mac's built-in unzip tool won't open a very large zip, open it with The Unarchiver or 7-Zip instead.

How analysis updates

Analysis runs in the background. As new interviews complete, themes update, usually within a few minutes after each interview finishes. If you've made big changes (added objectives, edited the guide), trigger a manual refresh: on the Analysis page, open the ⋯ (more) menu, choose Refresh analysis, and pick a scope: All, Objective, or Question.

Things to know

  • Results only shows completed interviews. Drafts and abandoned interviews don't appear.
  • You can exclude an interview from analysis without deleting it (see Review a single interview). This is useful when a participant misunderstood the task or the recording is unusable.
  • Themes are a snapshot at refresh time. Editing objectives, adding highlights, or excluding interviews doesn't retroactively update the themes until the next refresh.

Related

Review a single interview

Watch, read, and annotate one interview.

Browse analysis

Themes by objective or by question.

Use Strella's AI chat

Ask the analyst directly.

Edit a study after launch

Almost everything in a live study stays editable. Edits affect future participants only. Anyone already in flight finishes on the version they started.

Bring in interviews you ran elsewhere

Upload a recording, a transcript, or your notes from research you ran outside Strella, and analyze it alongside your Strella interviews.

On this page

When this mattersHow it worksExporting interview dataDownload every transcriptDownload one interview's recordingDownload all recordingsHow analysis updatesThings to knowRelated